Key Responsibilities

As a Web3 Ecosystem Specialist, you will spearhead the growth of our RWA products within the Web3 space, focusing on increasing Total Value Locked (TVL) by driving adoption across DeFi protocols, stablecoin issuers, lending platforms, and decentralized communities. This role requires a blend of technical understanding, business development acumen, and deep familiarity with the Web3 landscape. You will collaborate with cross-functional teams and external partners to position our RWA solutions as core infrastructure in decentralized finance.

1. Web3 RWA Solution Development:

Identify, engage, and onboard strategic partners such as DeFi protocols, stablecoin projects, liquidity pools and blockchain networks to integrate RWA products.

Structure partnerships to drive TVL growth, including liquidity mining programs, collateralization opportunities, and yield-bearing RWA products.

2. Ecosystem Strategy:

Develop and execute initiatives to expand RWA adoption in Web3, including governance proposals, incentivized campaigns, and co-marketing efforts with DeFi platforms.

Monitor and analyze trends in DeFi, stablecoins, and cross-chain interoperability to identify new RWA use cases.

3. Metrics-Driven Growth:

Track TVL, user adoption, and liquidity metrics to optimize partnerships and campaigns.

Report on ecosystem performance and propose data-driven strategies to scale RWA visibility.

4. Community Engagement:

Build relationships with key Web3 communities, participants, and influencers to advocate for RWA adoption.

Represent the company at Web3 conferences, hackathons, and AMA sessions.

Qualifications

Extensive experience in Web3/DeFi ecosystem growth, or partnership roles.

Deep understanding of DeFi protocols (e.g., lending/borrowing platforms, DEXs, yield aggregators), stablecoin mechanics, and blockchain infrastructure

Proven track record of driving TVL, liquidity, or user growth in Web3 projects.

Strong network within the Web3 ecosystem (founders, developers, protocols).

Passion for decentralized finance and the tokenization of real-world assets.

Bachelor’s degree in Computer Science, Finance, or a related field (or equivalent practical experience).